What We Do

We combine the expertise from two decades operating in the market with the innovation needed for the future. In 2PRO, we believe that an effective communication strategy can define the success of a business. Our mission is to look after your reputation.

Strategic Consulting

We take an immersive approach into your business to understand your strengths and sensitivities. After assessing your target audience and their behavior, we develop a multiplatform communications strategy with defined KPIs and measuring methods.

Content Production

We do not believe in pre-defined communications strategies that generate no engagement. 2PRO develops online and offline content that is consistent with the identity of your brand, across all formats and channels.

Multimedia

We produce videos and podcasts based on the needs and goals of each project. The clients that trust us with their content building include Cargill, IFF, Petland, Reed Exhibitions, Roland DG, Nürnbergmesse Brasil, Abinpet, Tirolez, and WTC.

Digital Strategy

The role of digital in communication strategies is undeniable. We use our expertise in Social Media and Digital Marketing to develop projects that cover each client’s demands, by providing and managing content, and delivering analytics.

Media Relations

Our services include much more than just sending out press releases. Our solid contacts network from a wide variety of media outlets, added to our tailored business know-how and strategic approach, allow us to implement media actions that make a difference when building the right target audience for each client.

Internal Communication

Employees have become key agents for the dissemination of corporate values and company reputations. In this context, the communication between managers and workers is essential. We take care of managing these relations with efficiency and assertiveness, making sure that all workers feel proud of their jobs.

Crisis Management

As a boutique agency, we have a streamlined structure, with directors personally involved in the operation. That enables us to make fast and efficient decisions. Our management team is available 24/7 to take action in case of emergencies and crises.

Design

Our design team excels in developing graphic, animated, and video contents aimed for different purposes: advertising, social media, internal communication, newsletters, e-mail marketing and institutional communication, among others.

About Us

Myrian Vallone

CEO and Founder, 2PRÓ Comunicação
myrian.vallone@2pro.com.br

Myrian is a Corporate Communications professional with 30 years of experience dedicated to supporting and assisting clients in international events, arranging media opportunities in global media outlets, producing content and supporting the Institutional Relations area.

Carolina Mendes

Partner | New Media
carolina.mendes@2pro.com.br

Carolina holds a Degree in Public Relations from Cásper Líbero, a Masters in Scientific and Cultural Communication, and is currently a student in the PhD of Scientific and Technological Policies from Unicamp. She has been working in communication agencies for 15 years, having assisted clients from the technology, education and law sectors. She is also a lecturer in several education institutions.

Giuliana Vallone

Partner | Institutional Relations
giuliana.vallone@2pro.com.br

Giuliana acted as the front page editor and as a foreign correspondent in New York for Folha de S.Paulo, having also worked for the BBC and O Estado de S. Paulo. She holds a Degree in Journalism from PUC-SP, post-graduate studies in Economic Analysis from FIPE, and an ongoing Masters in International Relations and Politics at Universidade Católica Portuguesa.

Nicholas Vallone

Partner | Multiplatform Content
nicholas.vallone@2pro.com.br

Nicholas is a content developer with 10 years of experience in producing institutional videos. He specializes in directing, filming, editing, coloring, animation and is also experienced in recording voice overs for brand content.

Belisa Barga

Director
belisa.barga@2pro.com.br

Belisa has more than 15 years of experience as a content producer and corporate communication agent, dedicated to assisting clients within the public policies, civil society, culture and education areas. She holds a Degree in Journalism and Events and post-graduate studies in Enterprise Communication and Marketing.

Jorge Soufen Júnior

Director
jorge.junior@2pro.com.br

Jorge has more than 20 years of experience as a journalist, twelve of them in Grupo Folha, where he worked as a special reporter and editor. He holds a Degree in Journalism from Unesp and a Degree in Law from the Jaú Law School.

Marcela Lage

Director
marcela.lage@2pro.com.br

Marcela is specialized in event coverage and content production, having worked for content agencies across Latin America. She holds a Degree in Journalism from Pontifícia Universidade Católica de São Paulo (PUC-SP).

Teresa Silva

Director
teresa.silva@2pro.com.br

Teresa has more than 25 years of experience as a communications professional. She is specialized in implementing the communication strategies of national and international B2B and B2C fairs and events. She holds a Degree in Journalism from Cásper Líbero and an MBA from FAAP.